Preserve a Landmark. Protect a Rainforest. Cultivate a Global Partnership.
The much-loved wooden boardwalk of the historic Brooklyn Bridge will need to be replaced soon. The traditional material - chosen for strength and beauty - is naturally durable tropical hardwood. Unfortunately, most tropical hardwood is currently obtained in ways that harm the environment, as well as native cultures and economies.
Rather than a substitute material (like recycled plastic or chemically treated softwood), we propose an innovative strategy to use ethically sourced hardwood. A dedicated Brooklyn Bridge Forest will be endowed by sponsors like you, and managed and harvested in a way that surpasses even the strictest Forest Stewardship Council standards. This sustainable forest (in a yet to be chosen location) will ensure that the Promenade boardwalk has the wood it needs for centuries to come, and that the global environment has a new and powerful ally in the people of New York City and the friends of the Brooklyn Bridge.
Find out how you can take part in this unprecedented experiment in environmentally responsible globalization. Together, we can preserve a beloved landmark and protect a rainforest, while cultivating a lasting global partnership.